Personal Care

High-quality cosmetics products guarantee high margins to the adulterators and black-market dealers. This at least is how the dramatically growing flood of counterfeit cosmetics can be understood. In the year 2007 alone, the amount of cosmetic products confiscated by EU customs officials had tripled compared to the previous year. That was 6.1 million items and … only the tip of the iceberg.

The things that are hawked on the Internet are usually removed from controls. They should be quite substantial. In the meantime, the brand manufacturers are building resistance along legal avenues. But this is a long and expensive path and the prospects for success are often small.

It is more effective that the consumer has access to clearer features with which to distinguish the original from the plagiarism. The best protection against imitations is still the consumer’s refusal to buy them. But on both sides of the market place, this presupposes the willingness to deal with authenticity features and act with the corresponding consistency.  

U-NICA provides innovative technologies to protect the products and to prevent from antercounterfeiting. Solutions are available for labels, packaging and the products (various materials) itself.